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Marketing Planning Strategy/

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S. C. Jain
Marketing Planning Strategy/ S. C. Jain - 4th Edn. - Ohio South - Western c1993 - [xvii],871p.: ill,23cm. Marketing.

Includes Index.

ISBN: 0538826487

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.802/J1992m/1993

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