Strategic Marketing/
D. W. Cravens
Strategic Marketing/ D. W. Cravens - 5th Edn. - London Irwin c1997 - [xviii],670p. : 23.5cm.
Includes Index.
Marketing
658.802/ C8558s/ 1997
Strategic Marketing/ D. W. Cravens - 5th Edn. - London Irwin c1997 - [xviii],670p. : 23.5cm.
Includes Index.
Marketing
658.802/ C8558s/ 1997