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Experiencing Marketing Research: a student project handbook/

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Leonard, Thomas L.
Experiencing Marketing Research: a student project handbook/ Thomas L. Leonard - 1st - Fort Werth The Dryden Press c1994 - 260 p. : ill. ; 28 cm.

ISBN: 0030017394

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.83/ L5811e/ 1994 /

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