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Consumer Behavior/

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Leon G. Schiffman/ Leslie Lazar kanuk
Consumer Behavior/ Leon G. Schiffman and Leslie Lazar kanuk - 8th Edn. - New Delhi Prentice Hall c2004 - 11683 p.

ISBN: 81-203-2350-5

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8342/SCC

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