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Product Management in India/

Majumdar, Ramanuj
Product Management in India/ Ramanuj Majumdar - 3rd Edn. - Delhi: PHI Learning Private Limited, c2022 - xxii, 430 p. : 24 cm.

Includes index

Product Management in India, The Macro Perspective, The Indian Market, Assessing New Competition and Strategic Response, Branding, Market Segmentation

9788120333833


Management

658.50954/ M2891p/ 2022