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Marketing Research Methodological Foundations/ (Record no. 1940)

MARC details
000 -LEADER
fixed length control field 00736nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field BUBTL
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151213s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030983665
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 6th
Classification number 658.83/ C5631m/ 1995
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Churchill, Gilbert A
9 (RLIN) 1318
245 ## - TITLE STATEMENT
Title Marketing Research Methodological Foundations/
Statement of responsibility, etc. Gilbart A.Churchill,Jr, Arthur C. Nielsen Jr
250 ## - EDITION STATEMENT
Edition statement 6th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. The Dryden Press
Date of publication, distribution, etc. c1995
300 ## - PHYSICAL DESCRIPTION
Extent [xxxiv], 1117 p. :
Other physical details ill. ; 23 cm.
500 ## - GENERAL NOTE
General note Includes Index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element
9 (RLIN) 5983
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gilbert A.Churchill, Jr
9 (RLIN) 5387
710 ## - ADDED ENTRY--CORPORATE NAME
9 (RLIN) 5984
Corporate name or jurisdiction name as entry element Arthur C. Nielsen Jr
856 ## - ELECTRONIC LOCATION AND ACCESS
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942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Full call number Barcode Date last seen Copy number Price effective from Koha item type Total Checkouts
    Dewey Decimal Classification   Not For Loan Non-fiction Bangladesh University of Business and Technology Library Bangladesh University of Business and Technology Library Marketing Stacks 03/01/2006 Purchase 2700 658.83/ C5631m/ 1995 BUBTL-20032700 11/01/2024 C-1 11/01/2024 Books  
    Dewey Decimal Classification   Not For Loan Non-fiction Bangladesh University of Business and Technology Library Bangladesh University of Business and Technology Library Marketing Stacks 03/14/2006   2729 658.83/ C5631m/ 1995 BUBTL-20032729 11/01/2024 C-2 11/01/2024 Books