Services Marketing: Zeithaml Valarie A .
Material type:
TextPublication details: New Delhi Mc Grow Hill c2011Edition: 5thDescription: xxvii, 763p. : ill, Graph, Chart, Maps ; 24cmISBN: - 9780070700994
- 658.8/ Z372s/ 2011
Total holds: 0
Browsing Bangladesh University of Business and Technology Library shelves,Shelving location: Marketing Stacks,Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| 658.8 WOM Sales Management: Text and Cases/ | 658.8/WRS Service Marketing : An Active Learning Resource Guide/ | 658.8 Z372s Services Marketing / | 658.8/ Z372s/ 2011 Services Marketing: | 658.8/ Z372s/ 2019 Services marketing : integrating customer focus across the firm / | 658.8/ Z48s/ 2003 Services Marketing: | 658.8002/ CHB Brandmaps/The Competitive Marketing Strategy Game Randall G. Chapman |
Includes Index.
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