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Applied marketing analytics using SPSS modeler, statistics and AMOS graphics / Arunangshu Giri, Pradip Paul

By: Contributor(s): Material type: TextLanguage: English Publication details: Delhi: PHI Learning Private Limited, c2023Edition: 1st edDescription: xii, 256 p. ; 24 cmISBN:
  • 9789390544172
Subject(s): DDC classification:
  • 658.8/ G4432a/ 2023
Contents:
Applied marketing analytics using SPSS modeler, statistics and AMOS graphics, Descriptive statistics and graphical presentation of marketing data, Understanding consumer behavior
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Bangladesh University of Business and Technology Library Marketing Stacks Bangladesh University of Business and Technology Library Non-fiction 658.8/ G4432a/ 2023 (Browse shelf(Opens below)) C-1 Not For Loan BUBTL-200329958
Books Bangladesh University of Business and Technology Library Marketing Stacks Bangladesh University of Business and Technology Library Non-fiction 658.8/ G4432a/ 2023 (Browse shelf(Opens below)) C-2 Not For Loan BUBTL-200329959
Total holds: 0

Includes index

Applied marketing analytics using SPSS modeler, statistics and AMOS graphics, Descriptive statistics and graphical presentation of marketing data, Understanding consumer behavior

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