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Service Marketing: The Indian Context /
Material type:
TextLanguage: English Publication details: Delhi: PHI Learning Private Limited, c2023Edition: 4thDescription: xvi, 283 p. : 24 cmISBN: - 9788120350342
- 658.854/ Sr34s/ 2023
Contents:
Understanding Services, Service and Economy of a country, Issue in Marketing of Services, Consumer Decision Process and Ethical Issues, Service Delivery Process
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Books
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Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.854/ Sr34s/ 2023 (Browse shelf(Opens below)) | C-1 | Not For Loan | BUBTL-200329960 | |||||||||||
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Books
|
Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.854/ Sr34s/ 2023 (Browse shelf(Opens below)) | C-2 | Not For Loan | BUBTL-200329961 |
Total holds: 0
Browsing Bangladesh University of Business and Technology Library shelves,Shelving location: Marketing Stacks,Collection: Non-fiction Close shelf browser (Hides shelf browser)
| 658.85/ M4268d/ 2023 Digital Marketing / | 658.85 / MAM Personal Selling | 658.854/ Sr34s/ 2023 Service Marketing: The Indian Context / | 658.854/ Sr34s/ 2023 Service Marketing: The Indian Context / | 658.87 GIM Retail Marketing Management: | 658.87 GIM Retail Marketing Management: | 658.87/LER Retailing: |
Includes Index
Understanding Services, Service and Economy of a country, Issue in Marketing of Services, Consumer Decision Process and Ethical Issues, Service Delivery Process
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