Leonard, Thomas L.    <br/>
Experiencing Marketing Research: a student project handbook/  
Thomas L. Leonard  
 - 1st 
 - Fort Werth   The Dryden Press  c1994 
 - 260 p. :   ill. ; 28 cm. 
<br/><br/>   
<br/><br/><label>ISBN: </label>0030017394 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/> 
<br/><br/><label>Dewey Class. No.: </label>658.83/ L5811e/ 1994  /