Jeannet, Jean-Pierre <br/>
Case in International Marketing/  
Jean-Pierre Jeannet, Christopher Gale and Kamran Kashani and Dominique Turpin 
 - 2nd Edn. 
 - New Jersy  Prentic Hall  c1995 
 - [xiv] , 461p . :  ill . ;23cm. 
<br/><br/><label>ISBN: </label>0-13-037474-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.584/JEC