Services Marketing Concepts,Strategies & Cases Hoffman, K.Douglas creator Bateson, G. E. Jhon text xxu South Western Thomson 2006 4th monographic eng
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xix, 588p. : ill, Graph, Chart, 21cm. Marketing. Hoffman, K.Douglas Includes Index and Glossary. Bateson, G. E. Jhon 658.8/ H6991s/ 2006 Hoffman K. Douglas 170716