Still, Richard R. <br/>
Sales and Distribution Management:  Decisions, Strategies, and Cases / 
Richard R. Still...[et al.]. 
 - 7th ed. 
 - India:  Pearson,  c2024 
 - xxvii, 620 p.:  24 cm 
<br/><br/> Includes Index 
<br/><br/>Personal selling and marketing strategy, sales management and the business enterprise, sales management, personal selling, and salesmanship, setting personal selling objectives 
<br/><br/><label>ISBN: </label>9789361593994 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.81/ S8571s/ 2024