TY  - BOOK
AU  - Hair, Joseph F.
AU  - Harrison, Dana E.
AU  - Ajjan, Haya
AU  - Adhikari, Atanu
TI  - Essential of Marketing analytics/ 
SN  - 9785355326416
U1  - 658.80285/ H1536e/ 2022 
PY  - 2025///
CY  - India
PB  - McGraw Hill Education(India) private Limited
KW  - Marketing
N1  - Includes Index
ER  -