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Strategic Marketing Management/ Alexander Chernev
Material type:
TextLanguage: English Publication details: USA: Cerebellum Press, c2018Edition: 9th EdnDescription: viii, 287 p.: 24 cmISBN: - 9781936572502
- 658.8/ C5216s/ 2018
Contents:
Part One: The Big Picture --- Part Two: Marketing Strategy --- Part Three: Marketing Tactics --- Part Four: Managing Growth --- Part Five: Strategic Marketing Workbook
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Books
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Bangladesh University of Business and Technology Library Management Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8/ C5216s/ 2018 (Browse shelf(Opens below)) | C-1 | Not For Loan | BUBTL-200330814 | |||||||||||
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Books
|
Bangladesh University of Business and Technology Library Management Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8/ C5216s/ 2018 (Browse shelf(Opens below)) | C-2 | Not For Loan | BUBTL-200330815 |
Total holds: 0
Includes Index
Part One: The Big Picture --- Part Two: Marketing Strategy --- Part Three: Marketing Tactics --- Part Four: Managing Growth --- Part Five: Strategic Marketing Workbook
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